Cup-a-Soup

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Video and stills campaign for social advertising Cup-a-Soup.

A concept of 3 story lines with a typical humor of Cup-a-Soup, showing that even the best of people need a break. As we create and produce photography and film as one and humor is a part of our style, Joe Public Agency saw Glyph as the right creator of the content.

Client: Cup-a-Soup, Tess Niessen, Kevin Domburg, Annabelle Dujardin.
Agency: Joe Public Creative director: Ruben van Dijk, Marcel Hartog
Concepting: Jeroen Icks, Rien Palland, Otis Fulst, Tom Klaver
Strategy: Thecla Schaeffer, Laure Hoondert

Account: Maaike van ’t Klooster
Edit: Daan Booij
Design: Kevin Rooi
Production: Joe Public Shoot
Producers: Fiona Jacob, Erik Mertens, Merel Groenenboom

VFX: The Compound
Direction and photography: Glyph
Grading: Remi Lindenhovius
Sound: THNDR, Thijs Gooszen, Max Gramser
Voice-over: Rick Koppes

Behind the scenes

Stills

Video

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