Gosling
coffee farmers

Stills campaign for the brand story of Gosling Coffee, Uganda.

Combining personal drive and marketing needs, we set out with the Gosling team to show the story of coffee.

But also to show the people behind the supply chain of this successful specialty brand.

By creating this deeply personal brand story, the claim of honest trade was made real: Our cup truely comes from their farm.

Fun fact is that Ugandans don’t generally drink coffee, whilst being the major export product.

Moving up the supply chain via photography, we showed how the sector provides a foundation for living above the norm.
Children can go to school, even wearing clothes without holes.

A house is made of stone, a bike is replaced with motorized transport.
The glow of pride is what is aimed to radiate through the photographs.

Trade, when done with dignity, can create a level playing field: both buyer and seller take a leap of faith in trust in each other. This enables a universal equality.

Client:
Gosling Coffee

Production:
Barista College
Assist:
Floris Hesseling
Webdesign:
Bright Brown